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Aurora Collar

Aurora Collar

Regular price €33,90
Regular price Sale price €33,90
SALE SOLD OUT

Overené majstrami sveta
Remeselná výroba na Slovensku
Autorský dizajn
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In-stock items ship 24–48h • 14-day returns

Mountra Softshell Collar – Where comfort meets style

From calm city walks to wild outdoor adventures – this collar is made to move.
Lightweight, durable, and designed for everyday comfort with a softshell lining that’s gentle and pleasant on the neck.
The collar features a 2.5 cm wide strap, with softshell adding about +0.5 cm on each side – making it softer and even more comfortable to wear.
An adjustable fit, reinforced strap, solid buckle, and D-ring ensure safety and reliability.
A small loop allows you to attach an ID tag.

The ribbon design was created by the Mountra team with the support of an AI tool.

 

Collar specs

  • Outer material: softshell, water-resistant and abrasion-resistant
  • Lining: soft interior for all-day comfort against the dog's skin
  • Strap width: 2.5 cm (1 inch)
  • Adjustable collar length by size: S 28–35 cm, M 35–45 cm, L 45–62 cm
  • Durable plastic side-release buckle, built to handle strong pulls without snapping. D-ring for leash attachment.

Production & policies

Handcrafted in Europe. In-stock items ship within 1-3 days. Made to order within 14 days. Worldwide shipping, including the US & Canada. 14-day returns on eligible items.

Dog collar care

  • Wipe clean with a damp cloth and mild soap
  • Do not machine dry or expose to direct heat (radiators, direct sun)
  • Air dry at room temperature
  • Avoid bleach or harsh chemical cleaners
View full details
Aurora Collar
Aurora Collar
Aurora Collar
Aurora Collar
Aurora Collar
Aurora Collar
Aurora Collar
Aurora Collar
Aurora Collar
Aurora Collar

Aurora Collar

€33,90

Mountra Softshell Collar – Where comfort meets style

From calm city walks to wild outdoor adventures – this collar is made to move.
Lightweight, durable, and designed for everyday comfort with a softshell lining that’s gentle and pleasant on the neck.
The collar features a 2.5 cm wide strap, with softshell adding about +0.5 cm on each side – making it softer and even more comfortable to wear.
An adjustable fit, reinforced strap, solid buckle, and D-ring ensure safety and reliability.
A small loop allows you to attach an ID tag.

The ribbon design was created by the Mountra team with the support of an AI tool.

 

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UNIQUE SELLING POINT

The unique selling proposition (USP) or unique selling point is a marketing concept first proposed as a theory to explain a pattern in successful advertising campaigns of the early 1940s. The USP states that such campaigns made unique propositions to customers that convinced them to switch brands. The term was developed by television advertising pioneer Rosser Reeves of Ted Bates & Company. Theodore Levitt, a professor at Harvard Business School, suggested that "Differentiation is one of the most important strategic and tactical activities in which companies must constantly engage. The term has been used to describe one's "personal brand", in the marketplace. Today, the term is used in other fields or just casually to refer to any aspect of an object that differentiates it from similar objects.

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OUR PROMISE

A money-back guarantee, also known as a satisfaction guarantee, is essentially a simple guarantee that, if a buyer is not satisfied with a product or service, a refund will be made. The 18th century entrepreneur Josiah Wedgwood pioneered many of the marketing strategies used today, including the satisfaction-or-money-back guarantee on the entire range of his pottery products. He took advantage of his guarantee offer to send his products to rich clientele across Europe unsolicited. The money-back guarantee was also a major tool of early U.S. mail order sales pioneers in the United States such as Richard Sears and Powel Crosley Jr. to win the confidence of consumers.

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Kate Perarad

CEO of Piggy

In promotion and of advertising, a testimonial or show consists of a person's written or spoken statement extolling the virtue of a product. The term "testimonial" most commonly applies to the sales-pitches attributed to ordinary citizens, whereas the word "endorsement" usually applies to pitches by celebrities. Testimonials can be part of communal marketing. Sometimes, the cartoon character can be a testimonial in a commercial.

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Victor Bui

CEO of BraveBits

In promotion and of advertising, a testimonial or show consists of a person's written or spoken statement extolling the virtue of a product. The term "testimonial" most commonly applies to the sales-pitches attributed to ordinary citizens, whereas the word "endorsement" usually applies to pitches by celebrities. Testimonials can be part of communal marketing. Sometimes, the cartoon character can be a testimonial in a commercial.

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Richard Nguyen

CEO of PageFly

In promotion and of advertising, a testimonial or show consists of a person's written or spoken statement extolling the virtue of a product. The term "testimonial" most commonly applies to the sales-pitches attributed to ordinary citizens, whereas the word "endorsement" usually applies to pitches by celebrities. Testimonials can be part of communal marketing. Sometimes, the cartoon character can be a testimonial in a commercial.

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